worked with
services
Services that shape the system.
From first idea to final delivery, I help teams turn messy creative needs into clear, social-ready work.
01
Creative Strategy & Campaign Concepts
Concepts, angles, campaign structures, decks, and creative direction built around audience, timing, and platform behavior.
02
Social-First Video
Short-form and long-form content systems designed to actually live on social, not just be resized for it.
03
Content Direction
Tone, formats, creative guardrails, calendars, publishing logic, the connective tissue between idea and output.
04
On-Site Event Coverage
Fast-moving coverage for live moments, matchdays, tournaments, launches, and cultural events, from Madrid to Santiago.
05
Motion, Editing & Post-Production
Editing workflows, delivery systems, motion polish, feedback loops, and post-production management for repeatable output.
Built solo, scaled with the right people.
I lead the creative direction and shape the workflow. When a project needs more hands, I bring in a tight network of trusted collaborators, designers, editors, motion artists, shooters, producers, scoped specifically around the job.
about
From game design to social systems.
I started in game design and never stopped shipping.
Schalke 04, Team BDS, Riot Games, Epic Games via beton.mov. Content systems, campaigns, and coverage that communities actually feel.
Strategy first. Execution always.
I build the idea, run the workflow, and polish the output. Fast when it needs to be, intentional every time.
2017
Game design & game graphics · Uppsala University, with a semester at Nagoya University
2021
Schalke 04 Esports · visual & matchday production for the LEC project
2021
Team BDS · Head of Content, LEC creative direction
2025
Riot Games · Social Media Strategist across LEC & VCT EMEA
now
Independent · post-production, short-form & creative systems for games, sport, entertainment & culture
faq
Your questions, answered.
Have a follow-up question? Send me an email!
Learn more about how I work and how I can help you bring a creative idea to life.
Email me
Resources, soon.
Editing assets, LUTs, stickers, fonts, and production kits, a small shop is in the works.
coming soon